NEXT STOP LONDON

Next Stop London is a free platform that simplifies the job search process for individuals relocating to London from Australia, New Zealand, and South Africa.

THE GOALS

  • Position Next Stop London as the go-to resource for job seekers relocating to London.

  • Boost interaction on social media channels to create a vibrant and active community.

  • Attract more users from Australia, New Zealand, and South Africa.

  • Establish credibility and reliability as a job search companion

Tools & Apps

The

Strategy

Targeted Social Media Campaigns

We created content that tackled the real struggles of moving to London, like sorting visas, finding a job, and navigating the housing market. The posts were packed with helpful tips, real job leads, and success stories aiming to make the process feel less overwhelming.

Community-Building Content

We used polls, Q&A sessions, and interactive stories. Sharing real testimonials and user content helped build trust, and posting exact industry salaries gave people real, useful insights.

Humour and Relatability

We aimed to make job hunting seem less painful by using humour and a relatable tone that felt like chatting with a friend. Memes and trends brought some fun to the feed while poking lighthearted fun at the chaos of work life and kept things real